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Tag: Media Blitz

Adam Lambert’s Song “Time For Miracles” in Movie Titled 2012

by on Oct.01, 2009, under All About Adam

2012-poster

Adam Lambert recorded “Time For Miracles” for a multi million dollar budgeted film, titled 2012, which will be released to theaters world wide November 13th. We are hoping that we might hear a portion of “Time For Miracles” tonight!! There is going to be a huge media blitz for this film and it starts tonight, October 1st. A two-minute scene from 2012 will be aired on all major networks at the same time, check below for the times in your area. After that airs, a five-minute scene will be available on Comcast and Fancast.com. There is quite a bit of industry talk that “Time For Miracles” may be included in these promo slots for the 2012 movie. So tonight’s a great night for television!
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What we know about “Time For Miracles”

“Time For Miracles” is the song Adam Lambert recorded that Brian May was referring to in his now famous quote, “And I was privileged to hear a track that the guys have finished for Adam Lambert … a song for a forthcoming film, 2012. I have to say I was completely blown away … it’s truly sensational. In fact it’s so obviously a number one smash, any bookie would be mad to take bets on it. I am not kidding. I’m not easily moved to jelly by male vocalists … but Adam’s voice reaches out with sensitivity, depth, maturity, and awesome range and power which will make jaws drop all around the world. Its an awesome performance. No doubt about it. The world of Rock has a bright new star.”

During a Twitter party Adam Lambert answered a couple of questions about “Time For Miracles”. Adam was asked, “Brian May is raving about your song for 2012. What kind of sound is it?” Adam’s response, “Classic rock ballad. Earthy and catchy.” Adam was also asked, “Is the 2012 song your single or will you have a separate single?” Adam said, “My first single will be from my album. 2012 song is for the film.”

Here’s the details about tonight’s largest North American media roadblock ever executed.

Countdown to ’2012′ Begins October 1 as Columbia Pictures Unveils an Exclusive Two-Minute Scene From the Highly Anticipated Film During Largest North American Media Roadblock Ever Executed

- Audiences to See the Extended Five-Minute Scene After the Roadblock Exclusively in High-Def on Comcast and Fancast.com -

- Total Television, Online and Mobile Viewership Projected to Reach Over 140 Million -

Comcast will launch its on-air and online promotional campaign across its cable networks and on Comcast-owned networks and popular web destinations such as E! Entertainment Television, G-4, Comcast Sports Group, Comcast.net, Fandango.com, E!Online, Fancast.com and through its vast Video on Demand (VOD) libraries. In addition to the exclusive footage, Comcast will launch VOD sneak-peeks and story arcs that offer an expanded look at 2012.

Largest marketing “roadblock” ever for a movie in the form of a two-minute sequence from the actioner that will air simultaneously on 450 TV outlets in North America on Oct. 1.

The stunt will put the footage in front of 90% of all households watching ad-supported TV, or nearly 110 million viewers. When combined with online and mobile streams, that could increase to more than 140 million.

Here’s the time schedule for tonight’s 2012 movie trailer.

2012 Ad Blitz, October 1: East Coast: 10:45-11:00 p.m., Central Time Zone: 9:45-10:00 p.m., Mountain Time Zone: 8:45-9:00 p.m., Pacific: 10:45-11:00 p.m., Alaska: 9:45-10:00 p.m., Hawaii: 10:45-11:00 p.m.

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